We Tried 50+ AI Sales Tools - Here are the 10 Best to Use

Piers Montgomery

January 10, 2025

AI Sales tools are in the hype right now. They make your life easier, from getting B2B leads on LinkedIn to finding the right prospects, summarizing demo and discovery calls, and managing relationships.

But which AI sales tools should you choose?

Well, we’ve done the hard work! Over the last two weeks, we've 50+ AI sales tools in different campaigns ov

We compared all of them and identified 10 of the best tools for different use cases.

In this article, we’ll give you a deep breakdown of each.

Enjoy!

Trigify - Best AI Sales Tool For Social Listening and Finding Prospects Ready to Buy

We know Trigify is our product (we couldn’t resist the shameless plug!). However, our primary goal is to help you find the best AI sales tools to meet your specific needs. That’s why we’ve objectively examined how Trigify stacks up against other AI sales products so you can make the most informed choice.

Trigify works by identifying prospect intent through social media activity. It scans engagement data to uncover the topics that truly matter to each individual.

This allows you to focus on leads who are not only relevant but also more likely to be interested in your offer.

It’s a long gone time when you could build a prospect list from static databases. Right now, the best outreach & sales campaigns are the ones that are based on the prospect's real-time engagement data on LinkedIn.

It’s better to contact someone who fits your ICP and is interested in what you’re selling rather than just someone who meets the ICP criteria, right?

As proof, here’s how our calendar looks like after one campaign where we used the prospects from Trigify:

Key Features

Engagement Tracking: Find out who (and how) engages with your posts or those of other influencers or competitors.
Constantly monitor when someone writes about key topics - You can monitor whenever someone mentions your brand name (or other terms relevant to you) on LinkedIn. Then, use this data for outreach.
Thought Leaders monitoring - identify new thought leaders and influencers in your space and track their engagement, posts, and people who engage with them.
Key accounts feed - Track LinkedIn events for specific accounts you want to close.

Main Use Cases

Acquire competitors' customers - identify people who interact with competitors’ posts on LinkedIn. Use that as a relevant factor for outreach.

For example, I quickly identified the people who asked for a specific guide from one of our competitors. Since Trigify also provides their email addresses, I can immediately download this list as a .csv file and contact them.

‍

Monitoring Thought Leaders and Influencers (and stealing their audience) - similar play as above. I can identify what people engage/ask for specific things from other content creators in the niche and reach out to them with relevant help.
Reaching out to people who engaged with specific topics - Search the entire LinkedIn to particular posts that mention your key terms. Find out who writes about them and who engages.

‍

Trigify’s Pricing

Trigify starts at $69/mo and goes up to $549/mo. Plans depend on the seats you need and the profiles you want to track.

There’s also a free trial you can get right away to test the product out.

‍

Clay - Best AI Sales tool for data enrichment and aggregation

Clay is a platform designed to improve data enrichment and scale personalized outreach.

It aggregates over 100 data providers and employs AI to automate data enrichment and outbound email processes, all within a user-friendly spreadsheet interface.

It lets you connect multiple data sources (lead databases such as Apollo, Sales Navigator, LinkedIn, Trigify, or other tools) and do advanced filtering and automations to find the best-fit prospects.

The beauty of Clay is that, in addition to “standard” workflows, you can build custom flows that combine multiple sales tools for the best results.

Key Features

Data Aggregation: Access over 100 premium data sources for comprehensive data enrichment.
AI Integration: Automated research agents and AI-driven personalized copywriting to streamline outreach efforts.
Workflow Automation: Automate growth workflows to transform insights into revenue.
Integrations: Seamless integration with existing tech stacks, including CRM systems, to maintain data consistency.

Main Use Cases

Data Enrichment for Precision Targeting - Clay connects to over 100 data providers to automatically enrich lead data with over 300 attributes, such as job title, company size, industry, and recent online activity.

This helps you create highly targeted lead lists focusing on the most promising prospects.
Personalized Outreach at Scale - Using AI, Clay automates the creation of customized email templates and messages for each prospect based on enriched data.
Workflow Automation and Integration - Clay allows users to automate their entire lead generation workflow, from data aggregation to outreach, by integrating with tools like CRMs, email platforms, and other marketing tools.

Clay’s Pricing

Clay's free plan covers only 100 credits per month. Believe me, you’ll use them up in a few minutes.

The paid plans start at $149/mo for 2000 credits and go over $800/mo.

‍

‍

Fireflies - Best AI Sales Tool for Meetings and Note-Taking

Fireflies is an AI-powered meeting assistant designed to automate note-taking by recording, transcribing, and summarizing meetings across different platforms.

By integrating natively with tools like Zoom, Google Meet, and Microsoft Teams, Fireflies ensures that no detail is overlooked during discussions.

Its user-friendly interface and advanced AI capabilities make it the go-to tool for all sales reps founders) looking to improve productivity and automate collaboration with prospects.

Key Features

Automated Transcription—Fireflies can automatically join your meetings, record conversations, and transcribe them in real-time. It supports over 69 languages.
AI-Powered Summaries - After meetings, it provides concise summaries highlighting key points, action items, and decisions, making post-meeting reviews efficient.
Advanced Search Functionality: You can easily search through transcripts to locate specific information, questions, or topics discussed, saving time and energy.
Native Integrations—It integrates with popular collaboration tools like Slack, Notion, and Asana, allowing you to share and manage meeting notes within your existing workflows.

Main Use Cases

Accurate Meeting Transcriptions - Fireflies ensures that every word spoken during meetings is captured accurately, providing a reliable record for future reference.
Team Collaboration - Teams can add comments, highlight important sections, and create soundbites from meetings, facilitating better communication and follow-up on action items.
Performance Analysis—Conversation intelligence features allow users to analyze metrics like speaker talk time and sentiment, which can help with performance reviews and coaching.

Fireflies’ Pricing

Fireflies offers a free plan with limited features, including 800 minutes of storage per seat.

Paid plans start at $10 per seat per month and provide unlimited transcription, AI summaries, and increased storage.

If you have advanced needs, the Business plan, which offers additional features like video screen capture and conversation intelligence, is available at $19 per monthly seat.

‍

Apollo.io - Top AI Sales Tool for Lead Generation (With Extensive Lead Database)

Apollo is an all-in-one sales intelligence platform that helps businesses find and connect with potential customers.

It offers a vast database of over 210 million contacts and 35 million companies, enabling users to discover leads and automate outreach efforts.

With Apollo.io, you can streamline their prospecting and engagement processes to drive more revenue.

Key Features

Contact & Account Search—Find the right leads and companies using advanced filters.
Sales Engagement—Automate your outbound communications with email sequencing and task management.
Enrichment—Keep your CRM data up-to-date by automatically syncing and enriching contact information.
Analytics—Gain insights into your sales performance to identify areas for improvement.

Main Use Cases

Lead Generation—Use Apollo.io's extensive database to identify and connect with potential customers, expanding your sales pipeline.
Automated Outreach—Set up email sequences and manage tasks to engage prospects efficiently, reducing manual effort.
Data Enrichment—Enhance your existing contact records with up-to-date information, ensuring accurate and complete data in your CRM.

Apollo’s Pricing

Apollo offers a free plan with basic features, including limited email credits and access to the contact database.

Paid plans start at $49 per user per month when billed annually, providing better access to data and more robust outreach tools.

The Professional plan, which is the most popular, costs $79 per user per month if billed annually and includes additional features like a dialer and call recording.

‍

HeyReach - Best AI Sales Tool for LinkedIn Outreach Automation

HeyReach is a LinkedIn automation tool designed to help agencies and sales teams scale their outreach efforts.

It automates LinkedIn activities across multiple profiles, enabling weekly engagement with thousands of leads.

With features like a unified inbox and native CRM integrations, HeyReach streamlines the outreach process, making it more efficient and effective.

Key Features

Multi-Account Automation—Connect multiple LinkedIn accounts to a single campaign, sending hundreds of invites daily through auto-rotation.
Unified Inbox—Manage conversations from all LinkedIn accounts in one place, with options to add tags, filters, and reminders.
Advanced Reporting—Access insights on campaign results, A/B tests, sender performance, and sequence effectiveness.
Seamless Integrations—Integrate with tools like HubSpot, Pipedrive, Zapier, and Slack to maintain consistent workflows.

Main Use Cases

Scalable LinkedIn Outreach—Automate outreach across multiple LinkedIn profiles to connect with a larger number of prospects without manual effort.
Handle all conversations from one place—Handle all LinkedIn conversations in a unified inbox, improving organization and response times.
Performance Tracking and Optimization—Use detailed analytics to monitor outreach effectiveness and refine strategies for better results

HeyReach’s Pricing

HeyReach offers a free trial with no credit card required. The paid plans start at $79/sender/mo, and go up to $1999/mo.

RB2B - Best AI Sales Tool for Identifying Website Visitors

RB2B is an AI sales tool that helps businesses identify the individuals visiting their websites.

By providing person-level data, including names, job titles, and email addresses, RB2B enables you to engage directly with potential customers who have shown interest in their offerings. This approach improves your lead generation by focusing on high-intent prospects.

Key Features

Person-Level Identification—RB2B identifies specific individuals visiting your website, providing their LinkedIn profiles, names, titles, and emails.
Real-Time Notifications—Receive instant alerts via Slack when a potential lead visits your site, allowing for timely engagement.
Easy Integration—Implement RB2B by adding a simple pixel to your website, enabling quick setup and immediate insights.
Compliance Focused—RB2B operates exclusively with U.S. visitor data, ensuring adherence to GDPR.

Main Use Cases

Identifying leads visiting your website—Identify and connect with high-intent website visitors, turning them into actionable leads.
Sales Outreach Optimization—Equip sales teams with detailed visitor information to tailor outreach efforts effectively.
Marketing Campaign Assessment—Analyze which marketing strategies drive the most valuable traffic by understanding visitor identities.

RB2B’s Pricing

RB2B offers a free plan that provides LinkedIn profile pushes to Slack. For advanced features, including CSV downloads and direct integrations with sales automation tools or CRMs, paid plans start at $99 per month.

PhantomBuster - Best AI Sales Tool for Web Automation and Data Extraction

PhantomBuster is a cloud-based automation platform that helps businesses automate tasks across various websites and social media platforms.

It offers over 100 pre-built automation tools, known as "Phantoms," which enable data extraction, lead generation, and outreach automation without requiring coding skills.

With PhantomBuster, you can automate boring tasks (such as scraping Google Search Results or LinkedIn Sales Navigator profiles) and focus on what matters—closing deals.

Key Features

Data Extraction—Collect information from websites and social media platforms to build targeted lead lists.
Workflow Automation—Automate sequences of actions across multiple platforms, reducing manual effort.
Integration Capabilities—Connect with different tools and platforms.
User-Friendly Interface—Access a library of pre-built Phantoms to quickly set up and deploy automation tasks.

Main Use Cases

Lead Generation—Extract contact information from platforms like LinkedIn Sales Navigator to build comprehensive prospect lists.
Social Media Automation—Automate interactions like liking, commenting, and following on platforms like Instagram and Twitter to increase engagement (but be cautious with this! You don’t want a LinkedIn ban, after all).
Data Enrichment—Gather additional information about prospects to enhance CRM records and improve personalization in outreach.

PhantomBuster’s Pricing

PhantomBuster offers a free trial for new users. Paid plans start at $59 per month, providing 20 hours of execution time and access to 5 Phantoms.

Higher-tier plans offer increased execution time, more Phantoms, and additional features.

n8n - Best AI Sales Tool for Workflow Automation and Building AI Agents

n8n is a workflow automation platform that combines AI capabilities with business process automation.

Designed for technical teams, it offers over 400 integrations and allows for custom code flexibility.

You can build complex workflows integrating various tools and services for better efficiency and productivity.

You can use n8n to build any custom AI agent you can imagine. Let’s say you want to build an AI agent that automatically scrapes the LinkedIn data of all new prospects who booked a call with you and then delivers you a one-pager with everything you need to know about them.

N8n can help you create that.

Key Features

Extensive Integrations—Connect with over 400 products, including popular platforms like Slack, Google Sheets, and GitHub.
Allows Custom Code—Incorporate JavaScript or Python code into workflows for tailored automation solutions.
AI Capabilities—Build AI-powered workflows, such as AI agents and chatbots suit your needs.
Self-Hosting Option—Deploy n8n on your servers to maintain complete control over data and workflows.

Main Use Cases

Sales Process Automation—Automate lead generation, follow-ups, and CRM updates to streamline sales activities.
Marketing Campaign Management—Coordinate multi-channel marketing efforts by integrating various platforms and automating tasks.
Data Synchronization—Keep data consistent across multiple systems by automating data transfers and updates.

n8n’s Pricing

n8n offers a free plan with basic features.

Paid plans start at €20 per month, providing additional execution time and priority support.

For larger organizations, enterprise solutions with advanced features and dedicated support are available.

Breakcold - Best AI Sales CRM

Breakcold is a sales CRM designed to improve B2B relationships by integrating social media interactions directly into the sales process.

It allows users to engage with leads across platforms like LinkedIn, Twitter, and email from a single interface.

By combining traditional CRM functionalities with social selling features, Breakcold helps sales teams build and maintain connections more effectively.

Key Features

Multi-Channel Engagement—Connect with B2B contacts through LinkedIn, Twitter, and email within the platform, streamlining outreach efforts.
Social Media Integration—Engage with leads' posts directly from the CRM, allowing for timely interactions and relationship building.
Customizable Sales Pipelines—Organize leads with dynamic templates, enabling efficient targeting at various sales funnel stages.
Cold Email Campaigns—Launch personalized email campaigns using custom variables or pre-designed templates to enhance outreach effectiveness.

Main Use Cases

B2B Relationship Building—Manage and nurture relationships by engaging with leads' social media content, improving trust and rapport.
Streamlined Outreach—Conduct outreach across multiple channels from a single platform, reducing the need to switch between different tools.
Sales Pipeline Management—Track sales opportunities with customizable pipelines, ensuring organized and efficient sales processes.

Breakcold’s Pricing

Breakcold offers a free trial for new users. Paid plans start at $29/user/mo and go up to $79/user/mo.

The Bottom Line

So, what’s the best AI sales tool for you? That depends on your specific needs and goals.

Here’s a quick summary to help you decide:

Trigify - Choose Trigify for leveraging social signals to target prospects at the right time, boosting lead quality and conversion rates.
Clay - Best for data enrichment and personalized outreach, offering advanced filtering and automation to build highly targeted lead lists.
Fireflies - Best for meeting transcription and note-taking, automating the capture and summarization of important discussions.
Apollo.io - Best for lead generation and engagement, with a massive contact database and automated email sequencing.
HeyReach - Best for LinkedIn outreach automation, enabling scalable multi-account campaigns with a unified inbox for efficient communication.
RB2B - Best for identifying website visitors, and providing person-level data to turn high-intent visitors into actionable leads.
PhantomBuster - Best for web automation and data extraction, helping businesses automate lead generation and repetitive tasks.
n8n - Best for workflow automation, allowing custom integrations and tailored processes to streamline operations.
Breakcold - Best for social selling and CRM integration, combining social media engagement with traditional CRM tools to build stronger relationships.
PhantomBuster - Best for web automation and data extraction, helping businesses automate lead generation and repetitive tasks.